Foreign Movie Conversion Into 3 D in Kochi

18 October 2013
Kochi

A state credited with making India`s first 3D film `My Dear Kuttichatthan` in Malayalam in 1984, Kerala is witnessing another revolution with French, Russian and Hollywood films making a beeline to Kochi to convert their 2D films to 3D format.

Eighty per cent of the conversions are done at the Kochi office of Ultra Rays 3D Technologies Private Ltd after which it is sent to the Mumbai head office, Managing Director, Anubha Sinha, told reporters here.

The company has so far completed 3D conversion of 26 films, including Indian and Hollywood movies. “We are in contract with Hollywood, Russian, Taiwanese firms for conversion of movies into 3D,” she said.

The Kochi office presently has over 100-odd staff and is on expansion mode and plans to take in at least 400 more employees as early as possible, she said.

Movies like `Dam 999`, `Warning 3D` ,`Sholay 3D`, `Piranha 3D`, `Black Jack` and India`s first 3D advertisement for Arena multimedia which was released in 3D theatres with Spiderman last year are among the works she has undertaken.

Anubha said her order book for three years is full. Now busy with a French project on conversion of animation film `Arthur King` to 3D, she said they were adding some special effects to it which would be exhibited in Europa Park in France when completed.

Anubha said she has also developed glassless 3D theatre prototype, which is expected to be launched soon. Normally, one needs to wear glasses to watch 3D films but the company has come up with a new technology for which movie buffs need not wear 3D glasses. The prototype of the new technology was ready, she said.India does not have 3D channels. There are many companies selling 3D television sets, but there is no content available.
Some shots of `Pizza` the Tamil movie, which is being made into Hindi by UTV, are being converted into 3D by her company, she said.

Source– http://zeenews.india.com

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